Meet The Founder

About Me, Dr. Duncan Houston

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Hello! I’m Dr. Duncan, an emergency care veterinarian, pet product designer, founder of Ask A Vet, Woopf, and Purrz, and a proud pet parent.

In emergency veterinary practice, you quickly learn what truly matters for an animal’s comfort, safety, wellbeing, and quality of life. You also learn that caring for pets means supporting the people who love them.

I’ve spent over a decade working across animal health, nutrition, behavior, and product development. That experience ultimately led me to build Ask A Vet, Woopf, and Purrz, brands and services rooted in veterinary expertise and designed to genuinely improve the lives of animals and the people who care for them.

Ask A Vet was created to provide trusted guidance, education, and support, helping pet parents make informed decisions and feel more confident in caring for the animals they love.

The idea began during one of the hardest chapters of my life. After major surgery, I was bedridden for nearly eight months. I could not practice, but I could think. I could design. During that time, the vision for a smarter, more connected approach to animal care began to take shape. One where pet parents and veterinary professionals work together through better tools, earlier insights, trusted education, and more accessible support.

That same thinking shaped Woopf and Purrz. Whether through education, wellness, enrichment, or everyday comfort, everything we create is guided by one goal, helping pets live happier, healthier lives.

Cheers,

Dr. Duncan

Powered by Love
Led by a Vet

A Team of Vets,
United by a Love for
Animals

A vet, his mum, and three very opinionated pets.

Ask A Vet was founded by Dr. Duncan Houston, with business brains from his mum Margaret and daily chaos courtesy of Gary the cat, Bridie the golden, and little Kiko. Together, they’re on a mission to make pet care smarter, kinder, and fluffier.

We’re a passionate group of Emergency Vets and foster carers from Sydney, Australia, dedicated to improving the lives of animals.

  • our CsO

    Gary — Chief Snacking Officer

    Stoic, floofy, and unbothered by your schedule, Gary specializes in strategic loafing and slow blinks of emotional support. Whether he’s supervising from a sunbeam or offering purr therapy during stressful meetings, Gary brings calm, class, and just the right amount of cattitude. His motto? “Look cute. Do less. Be essential.”

    Eating snacks isn't just a career — it's an addiction!
  • our CCO

    Bridie — Chief Cuddling Officer

    With a heart as big as her tail wags, Bridie leads the team in emotional support and spontaneous snuggles. Whether you’re stressed, sad, or just sitting still too long—she’s there, ready to lean, nuzzle, and make everything better. Her motto? “There’s no problem a cuddle can’t fix.”

    Giving cuddles isn't just a career — I don't stop when I get home!
  • our CDO

    Kiko — Chief Destruction Officer

    Young, fearless, and powered by chaos, Kiko brings boundless energy and a passion for… creative demolition. Whether it’s testing product durability (read: chewing everything) or rearranging the office one zoomie at a time, she ensures nothing stays too neat for too long. Her motto? “If I fits, I chaos.”

    I'm annoying — my name was supposed to be Karen
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Thank You to Everyone
Who’s Helped Us Get To
This Point

From the bottom of my heart (and from Gary, Bridie, and Kiko too!)

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